
Participate! Frequent participation yields higher visibility. (Posner, Varner, & Croxall, 2011).
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Comment on all social media platforms.
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Post more frequently to Facebook.
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Tweet and retweet.
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Participate in chats.
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Blog.
2. Consistency
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Review all social media profiles, images, and messages for consistency.
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Be professionally mindful and intentional when posting and sharing.
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Comment carefully and thoughtfully.
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Keep the big picture in mind.
3. Update
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Review and update all social media profiles and images.
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Update my professional website and webpages.
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Update RSS feeds with blogs to follow.
4. Organize
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Set up Google Alerts for topics of interest.
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Bookmark resources with Diigo.
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Tag bookmarks and blog posts.
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Organize and tag notes.
5. Create
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Create works to publish.
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Create my own blog.
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Make my videos public.
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Share images.
6. Aggregate
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Create an About.me.
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Use as email signature.
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Add to websites and profiles.
7. Privacy
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Update privacy settings in social media platforms.
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Check up on these settings regularly.
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Remember that whatever you post is public and permanent.
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Post thoughtfully and intentionally.
8. Blog
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Share tips, experience, and perspective.
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Set a goal for post frequency.
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Share consistently.
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Consider a theme.
9. Posture
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Avoid negativity.
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Encourage.
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Motivate.
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Enlighten.
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Edify.
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Promote.
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Inspire.
10. Strengthen Network Connections
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Attend professional meetings and conferences.
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Arrange to meet contacts in person.
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Give presentations.
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Participate in discussions.

